How to Half Your Advertisement Costs, and Triple Your Conversions With Split Testing

Looking For Cheap Flights To Split


Cheap Flights to Split

Origin Departure date Return date Find Ticket

Rome

25.06.2017

04.07.2017

Tickets from 138

London

18.07.2017

25.07.2017

Tickets from 147

Brussels

26.10.2017

31.10.2017

Tickets from 193

Moscow

28.08.2017

10.09.2017

Tickets from 208

Warsaw

08.08.2017

15.08.2017

Tickets from 209

Dusseldorf

12.08.2017

19.08.2017

Tickets from 216

Skopje

12.06.2017

16.06.2017

Tickets from 217

Prague

19.06.2017

30.06.2017

Tickets from 221

Hamburg

03.08.2017

19.08.2017

Tickets from 222

Helsinki

16.08.2017

30.08.2017

Tickets from 225

Milan

09.09.2017

16.09.2017

Tickets from 233

Barcelona

11.06.2017

15.06.2017

Tickets from 237

Dublin

29.06.2017

05.07.2017

Tickets from 259

Minsk

26.07.2017

10.08.2017

Tickets from 262

Saint Petersburg

26.08.2017

05.09.2017

Tickets from 265

Berlin

11.08.2017

26.08.2017

Tickets from 273

Stavanger

15.06.2017

21.06.2017

Tickets from 279

Munich

03.06.2017

09.06.2017

Tickets from 287

Venice

09.09.2017

16.09.2017

Tickets from 293

Manchester

08.09.2017

17.09.2017

Tickets from 301

Madrid

04.07.2017

13.07.2017

Tickets from 310

Stuttgart

01.06.2017

03.06.2017

Tickets from 326

Cagliari

25.06.2017

04.07.2017

Tickets from 332

Kristiansand

15.06.2017

21.06.2017

Tickets from 333

Riga

07.08.2017

20.08.2017

Tickets from 343

Kiev

11.08.2017

20.08.2017

Tickets from 347

Dnepropetrovsk

08.09.2017

17.09.2017

Tickets from 368

Tallinn

25.06.2017

16.07.2017

Tickets from 371

Copenhagen

02.06.2017

04.06.2017

Tickets from 379

Frankfurt

02.06.2017

11.06.2017

Tickets from 403

Stockholm

02.06.2017

04.06.2017

Tickets from 422

Arkhangelsk

26.07.2017

03.08.2017

Tickets from 434

Odessa

18.06.2017

29.06.2017

Tickets from 444

Nizhniy Novgorod

30.09.2017

07.10.2017

Tickets from 478

Tel Aviv-Yafo

14.07.2017

17.07.2017

Tickets from 486

Samara

29.07.2017

05.08.2017

Tickets from 510

Ufa

01.07.2017

30.07.2017

Tickets from 655

Novosibirsk

11.06.2017

18.06.2017

Tickets from 665

Irkutsk

01.08.2017

17.08.2017

Tickets from 695

Kemerovo

06.07.2017

27.07.2017

Tickets from 723

Krasnojarsk

12.08.2017

26.08.2017

Tickets from 813

Washington

11.08.2017

20.08.2017

Tickets from 1 201

Atlanta

15.08.2017

25.08.2017

Tickets from 1 258

New York

22.06.2017

01.07.2017

Tickets from 1 334

Caracas

03.06.2017

11.06.2017

Tickets from 2 328


To those of you using Google AdWords, let me congratulate you. You are using the most powerful advertising tool every created. Trust me, the massive corporations around 10 years ago would give their right arm to do what you are able to do from your home.

You are able to specifically target your ads based on buyer’s intent (keywords). Imagine how much money Coke would save if they could have their ads only appear when you are thirsty!

You are able to conduct market testing. I.e. find out exactly how many people are searching for a particular product each month. This way you know exactly how many potential buyers a market has, and whether you should even bother entering it. Imagine how many businesses could have been saved if this was possible 30 years ago.

You ONLY pay when someone shows interest in your advert. Taking Coke again, imagine if they only had to pay when you actually thought about buying a can of their drink, rather than plastering their brand everywhere!

However, the most powerful part of Google AdWords comes down to REAL TIME SPLIT TESTING. Don’t know how to write ad copy? Don’t worry, Google will show you the way.

When you start up a campaign, you are able to create numerous “Ad Variations”. These are basically the ads that show when people type in your keyword. Split testing your ads is the most powerful thing you will ever learn.

So what is split testing? Well, it is basically running two different Ad Variations on the same keyword group. You change your campaign options to turn off “Ad Optimization” (very important) and let Google show your ads evenly over time. Your ads are only slightly different, however, as time goes on, you notice that one is getting a higher CTR (Click through Rate) then the other. Click through rates directly reflect your advertisement cost. As you are getting more clicks from one, you delete the previous contender and create a new one to try and beat the champion.

As time goes on and on, and you delete and replace ads with other better ones, you will find the PERFECT ad variation. Sure it takes time, but once you find the bread winner, you just leave it going forever, and move onto another project. If you are not using a landing page, and simply direct linking, that might be the only work you have to do for that entire project!

Split testing is so simple, yet no one does it. People just spend a few hours trying to figure that best piece of ad copy, submit it and never change it. They blame everything else on their crap conversions, but never think that perhaps their initial ad copy wasn’t attracting the correct prospects.

I will go into more detail in future articles, but for now, PLEASE start split testing your ads.

Now before I let you jump into the fray, there is one last very important piece of advice. Let your split tests go for a decent amount of time before deleting the “loser”. How long is decent? It depends on how many clicks you are getting a day. One of my ads gets over 1000 clicks a day, so I make my changes every 2 days. Another only gets 100 a day, so I make my changes every other week.

Did you find this article helpful? If you did, then take a look at the step by step video tutorials here!

More To Split Articles

People who search for Cheap Flights To Split also searches for :

cheap flights to split
cheap flights split to rome
cheap flights rome to split
cheap flights from split to rome
cheap flights from split to zagreb
cheap flights london to split
cheap flights from frankfurt to split
cheap flights from split to london
split cheap flights
split croatia travel
tumi alpha split travel kit
travel from split to dubrovnik
travel from dubrovnik to split
split travel
travel from split to hvar
travel split to dubrovnik
split travel guide
split zip travel wallet
flights to
flights to los angeles
los angeles flights
los angeles airfare
lax flights
flights from lax
airline tickets
flights from los angeles
los angeles cheap flights
los angeles tickets
last minute flights
cheap flights to los angeles
cheap flights to las vegas
cheap flights to san francisco
cheap flights to
cheap flights to rome
cheap flights to orlando
cheap flights to cancun

LEAVE A REPLY

Please enter your comment!
Please enter your name here